by Nicholas N. | Extended Reality, Opinion, Virtual Reality
Good Research vs Bad Research First things first: at Xmark, we really like good academic research. Good Virtual Reality research can move the whole field forward. It counter-acts misinformation. It can also lead to exciting new products and techniques for solving all...
by Nicholas N. | blog, Extended Reality, Opinion, Virtual Reality
The world has a new VR device: the Oculus Go. But do we need it? Read on to find out more. Feeling lazy? Skip right to the conclusion… Some Background It’s been a while since we’ve had time to update this blog. We’ve been knee-deep in a bunch...
by Nicholas N. | Extended Reality
3D Data Capture This article from Naval Technology about 3D data capture is rather interesting. The short version is that the primary maintenance contractor working with the Royal Netherlands Navy, Marinebedrijf Koninklijke Marine, is aggressively adopting 3D...
by Nicholas N. | Virtual Reality
Virtual Reality and Phobia Do you have a phobia? Maybe VR can help. The idea of using Virtual Reality for the treatment of phobias has been around for a long time. The first academic paper on the subject was published in 1995. I recently read a great article in The...
by Nicholas N. | Augmented Reality
AR Saves the Day? It is probably not a surprise to you to hear that Toys-R-Us has been struggling. The bricks and mortar chain still captures 9%-15% of toy sales for major toy companies. However competition from Walmart and Amazon has hit them pretty hard. What may...
by Nicholas N. | Augmented Reality, Extended Reality, Mixed Reality, Opinion
Ford & Wired Wired Magazine recently published a piece about Ford, titled, “Ford’s using Augmented Reality to design better cars“. It’s a pretty interesting article and worth your time to read. The gist of it is, “Outfitted with the...
